Tuesday, 14 December 2010

LO2: Charity Campaign Logo

We decided to use light calm colours so that the logo looked kind and child friendly. A logo is important so people can easily relate to a campaign.We put a family on the logo because EACH is a family charity. We used the caption, Don't wait, Go donate, because it is our slogan and catches peoples attention because rhyming makes it easier to remember.
This logo will be placed on any leaflets, posters and flyers that we sent out regarding our campaign and EACH.
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1 comment:

  1. MrCole28 January 2011 at 03:47

    You make good use of pastel colours and your drawing is very familiar to young people (your target audience for the Year 2 appeal). Having a caption that rhymes means people will enevitably remember it much easier. Good use of appealing to your target audience.
    Where will this logo be seen? On posters/leaflets?

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